They focus on acquiring, investing in, or partnering with small and medium-sized businesses that have been neglected in terms of technology. Zetz aims to reshape these businesses by infusing a technology strategy that can generate significant returns for shareholders. They offer a comprehensive suite of services, including strategic planning, product roadmap/design, and engineering support through their CSO/CPO/CTO office. Additionally, Zetz develops technology solutions and integrates them into the partner businesses or spins them off as independent tech startups, often serving as their first customer.