Upfront Healthcare's Care Traffic Control platform uses advanced analytics and personalized content to align patient care needs with health system resources. By analyzing clinical, sociodemographic, and patient-reported data, the company activates patients to complete necessary care, show up for visits, and close gaps in care. With a mission-driven approach and a focus on patient engagement, Upfront Healthcare delivers a next-generation patient experience, helping more patients book and complete necessary care, use the most appropriate site of care, and navigate care journeys successfully.