TagMan is the global leader in enterprise tag management, providing a suite of tools that allow clients to efficiently manage and unify tag-based technologies for clean marketing data from all channels. The platform features a visual insights suite, marketing attribution, data optimization, rich media tagging, conversion tracking, and other campaigning tools. Clients across major industries use TagMan to achieve dramatic marketing ROI through effective marketing execution and a clear view of the entire consumer journey. Ensighten acquired TagMan in March 2014.