The company's name is inspired by a rock outside their office where a heron often rests, reflecting the heron's patience and ability to strike at the right moment. Heron Rock Fund invests in early-stage technology companies, providing not only capital but also mentorship and support to help them grow. Their portfolio includes companies in various industries such as healthcare, fintech, and e-commerce. The firm's goal is to help entrepreneurs turn their innovative ideas into successful businesses, and they have a track record of successful exits and partnerships with leading companies.