The company equips businesses like restaurants, cafes, bars, casinos, and hotels with portable smartphone chargers and adds their business information to a smartphone app. Users can find businesses offering the charging service based on their location, and the app provides directions, menu, and contact information. Business owners can offer coupons through the app, and Charge Me Up aims to provide excellent customer service and innovative tech solutions to help businesses connect with more customers. Additionally, the app warns users when their battery drops below 20% and shows the nearest charging stations based on their GPS position.