With a history dating back to 1947, Cinelli is a globally recognized producer of road bicycles, frames, and components. Founded by ex-professional rider Cino Cinelli, the company has a reputation for technical perfection and innovation, having invented the world's first plastic saddle, Unicanitor, and developed the highly sought-after Supercorsa racing frames. In 1979, the company was sold to industrialist Antonio Colombo, who introduced a highly contemporary, bold, and playful quality to Cinelli's products, connecting the world of competitive cycling to design and lifestyle. This fusion of design and sport has led to the development of a range of products, including mountain bikes, the Laser frame series, and the Rampichino. In recent years, Cinelli has become a symbol of the New Cycling movement, which values creativity, non-conformism, and counter-cultural aesthetics and attitudes.