The company's fully-automated system allows merchants to accept EMV card payments from anywhere by entering the price and customer's card details, with PIN verification using chip and pin technology. SetPay also enables merchants to publicize offers and products. The system operates on both iOS and Android via portable card readers connected using Bluetooth, and charges a small fee for its services. Based in Coruna, Spain, SetPay was launched in 2012 and is a provider of a portable payment system for accepting card payments.