Proton's algorithm-driven software suggests products that customers are likely to buy based on their past purchases, enabling sales representatives to work more effectively and efficiently. The platform empowers distributors to engage the right customers with the right message through web, mobile, or API integration. Trusted by leading distributors like MSC, R.S. Hughes, and Reladyne, Proton's three core products - Sales AI, CRM, and eCommerce AI - are revolutionizing the way sales reps and their managers approach sales.