The company launched Lääkärihinta.fi, a web service that addresses a common consumer problem of knowing the cost and location of doctor and dentist visits based on symptoms. It provides price estimates, including hidden fees and KELA-reimbursement, along with a comparison of over 400 private clinics in Finland. With the private healthcare market in Finland exceeding €1.7 billion and consumers lacking visibility in prices, eMedi Innovations Oy aims to offer cost control options in an era of economic downturn. Additionally, the ongoing SOTE-restructuring will increase the freedom of choice between public and private healthcare providers. The core team brings expertise in private healthcare, business and software development, digital marketing, and medicine.