With a rich history in this field, Artamata has developed notable software products such as Professor Franklin's Instant Photo Effects, which was among the pioneering photo editing tools for digital photography beginners during the 1990s. They also introduced one of the earliest printed greeting card services, licensed by Plaxo. Anticipating the rise of mobile technology, Artamata began working on Windows Mobile well before the announcement of the iPhone. Today, the company offers an online platform that enables internet websites, e-commerce companies, and software firms to sell personalized e-card and printed greeting card services. This platform empowers consumers to choose from a wide range of greeting cards and personalize them according to their preferences.