Fabl
Company

Last deal

$1.7M

Amount

Debt Financing

Stage

12.11.2017

Date

1

all rounds

$1.7M

Total amount

date founded

Financing round

General

About Company
Fabl is a rich-media web publishing platform for content marketers that increases time on page by 5x.

Related to

Britelite Immersive

Britelite Immersive

Britelite is a creative technology company that revolutionizes customer engagement through immersive and interactive experiences.

Sector

Software and Computer Services

Subsector

Consumer Digital Services

Keywords

Augmented Reality, Advertising, Software

Location

San Francisco, CA, USA

Industry

Sector :

Subsector :

Keywords :

founded date

01.01.2014

Number of employees

Company Type

For Profit

Last funding type

Debt Financing

IPO status

Private

Description

The platform revolutionizes branded content page creation, making it easy for marketers to create and publish compelling, rich-media enabled, on-brand pages of content quickly and easily, without the need for designers, developers or agencies. Fabl synchronizes analytics on the back end, letting marketers assess and adjust page content and format throughout active campaigns for maximum reach and impact. The cloud-based platform is integration-friendly, data-driven, and lightning fast, enabling brands to increase their reach and engagement while saving time and money. Acquired by Britelite Immersive in 1Q21, Fabl is a unified enterprise tool that helps brands easily and quickly bring stories to life and drive impact at scale, with exceptional account support.
Contacts

Contact Email

Social url

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M&A Details
1

Acquired by

Britelite Immersive

announced date

08.01.2021

Financials

Funding Rounds
1
1

Number of Funding Rounds

$1.7M

Money Raised

Their latest funding was raised on 12.11.2017. Their latest investor Chris Smoak. Their latest round Debt Financing

Date 
Funding Round 
Investors 
Money Raised 
Lead 
12.11.2017
6
$1.7M
Co-Investors
Investors
6
0

Number of lead investors

6

Number of investors

Investor 
Lead 
Round 
Partners 
No
Debt Financing
No
Debt Financing
No
Debt Financing
Chris Smoak

Chris Smoak

Co-founder, CTO at Atrium LTS

current job

Atrium LTS
Atrium LTS

count Of Investments

3

count Of Exists

2
Sarah Imbach

Sarah Imbach

Sarah Imbach is an active angel investor and start-up advisor. Before locating to the northwest in 2011, Sarah was an early operating exec at three of the most well known consumer companies to come out of the valley in the last 20 years: PayPal, LinkedIn and 23andMe. Since moving to Seattle, Sarah has shifted from running start-ups to investing in them. Sarah has made over forty investments in early stage companies. Her primary investing focus has been consumer, marketplaces and Saas software companies. Sarah currently serves on seven boards and advises several other companies.

current job

Broadway Angels
Broadway Angels
Kirby Winfield

Kirby Winfield

Kirby Winfield is a seasoned startup operator and angel investor. Early in his career, Kirby was a founding team member and operating executive at back-to-back tech IPOs, with Go2Net (GNET) and Marchex (MCHX). He is also a two-time venture capital-backed CEO, with AdXpose (DFJ, Ignition) acquired by comScore (SCOR), and most recently Dwellable (Maveron, VersionOne) acquired by HomeAway (AWAY). As an angel investor, Kirby served as a Board Director of real estate startup Sharper Agent (sold to LEDR/Z), and has invested in and advised dozens of seed stage startups in travel, ad tech, and SaaS. He current serves as a Board Director for technology-enabled marketing company Spectrio, on behalf of the Riverside Company, a global private equity firm. He is an active Techstars mentor, and a passionate Board Member (and Board Chair-Elect) at Special Olympics of Washington, as well as Board Member at the Haring Center Capital Campaign, and Board Advisor at the Friendship Circle of Washington. In his free time, Kirby coaches youth soccer and baseball, and enjoys running, tennis, and traveling with his wife, son and daughter.

current job

Ascend
Ascend

organization founded

2

People

Founders
2
Taj Forer
Taj Forer

Taj Forer

Taj Forer, Cofounder, received his MFA from UNC-Chapel Hill and his BA from Sarah Lawrence College. Forer is the author of two books, Stone by Stone (Kehrer Verlag, 2011) and Threefold Sun (Charta Editions, 2007) and his artwork can be found in public and private collections throughout the United States and Europe. Among other ventures, he is Cofounder to Daylight.co and Fabl.co .

current job

ocV!BE
ocV!BE

Taj Forer

Michael Itkoff
Michael Itkoff

Michael Itkoff

Michael Itkoff, Cofounder, has spent time at the Annie Leibowitz Studio, Aperture Foundation, and Rizzoli International Publications. A monograph, 'Street Portraits', was published by Charta Editions in 2009. Michael received his BA from Sarah Lawrence College and his MFA from ICP/Bard College. He is currently an Associate Professor at the School of Visual Arts in their Master of Photographic Studies Program.

current job

Britelite Immersive
Britelite Immersive

organization founded

1

Michael Itkoff

Employee Profiles
5

Mario Salinas

Business development director

Lee Buck

Lee Buck

Advisor

Activity

Recent News
0