The company's platform increases visibility, retention, and sales by tracking 100% of a website's social activity, uncovering Dark Social & Private Messaging Traffic, analyzing every social interaction on a site, scoring each content story for virality, detecting the most viral content, providing automated viral content alerts, and helping to publish the right story, at the right channel, at the right moment to maximize reach. GetSocial works with over 150,000 websites worldwide and has customers such as Adobe, Sky, and WWF.