Last deal

$15M

Amount

Series B

Stage

14.11.2022

Date

2

all rounds

$15M

Total amount

date founded

Financing round

General

About Company
Imagine Impact is an entertainment start-up that accelerates content creation and operates an online marketplace.

Industry

Sector :

Subsector :

Keywords :

founded date

01.01.2018

Number of employees

Company Type

For Profit

Last funding type

Series B

IPO status

Private

Description

The company's mission is to empower and cultivate creative storytellers worldwide by adopting an innovative and collaborative approach to content creation. Imagine Impact selects 20 creators and pairs them with experienced screenwriters or showrunners called Shapers. During an intensive 8-week program in Los Angeles, the Shapers provide guidance and mentorship to the Creators, turning their ideas into sellable scripts. The company was founded by Brian Grazer, Ron Howard, and Tyler Mitchell and is changing the way new storytellers are found, talent is cultivated, and projects are quickly brought to market.
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Co-Investors
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Number of lead investors

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Michael Lynton

Michael Lynton

Michael Lynton is CEO of Sony Entertainment, where he oversees Sony's global entertainment businesses, including Sony Music Entertainment, Sony/ATV Music Publishing and Sony Pictures Entertainment. Lynton is also Chairman and CEO of Sony Pictures Entertainment (SPE), managing the studio's overall global operations, which include motion picture, television and digital content production and distribution, home entertainment acquisition and distribution, operation of studio facilities, and the development of new entertainment products, services and technologies. At Sony Pictures Entertainment, Lynton has focused on digital transformation, worldwide growth, content diversity and financial discipline, leading the studio through an era of innovation and success, putting Sony Pictures on the cutting edge of an industry experiencing rapid technological and global change. Sony Pictures' Motion Picture Group has enjoyed a remarkable run in the past several years, releasing such hits as Best Picture Oscar® nominees American Hustle, Captain Phillips, and The Social Network, as well as blockbuster franchises like The Amazing Spider-Man, Grown-Ups, Cloudy with a Chance of Meatballs, and The Smurfs. Between movies and TV, SPE received 26 nominations for the 2014 Golden Globes® and won seven awards, more than any other studio. Sony Pictures Television (SPT) is one of the television industry's leading content providers. It produces and distributes programming in every genre, around the world and for a multitude of platforms. In addition to one of the industry's largest libraries of award-winning feature films, television shows and formats, SPT boasts a current program slate that includes top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. In addition to its U.S. production business, SPT has 19 wholly-owned or joint venture production companies in 13 countries. SPT's worldwide media networks include 150 channel feeds available in 178 countries, reaching more than 1.3 billion cumulative households worldwide. Popular channel brands include AXN, Animax, and SET (Sony Entertainment Television), as well as the studio's ad-supported VOD service, Crackle. Sony Pictures Home Entertainment distributes Sony Pictures produced and third-party acquired theatrical and non-theatrical product on Blu-ray Disc, DVD and other digital media globally. Among the more than 3,500 titles in SPHE's catalog are the Spider-Man and Men In Black franchises, the Seinfeld TV series, and film classics on such as Lawrence of Arabia, Taxi Driver and Close Encounters of the Third Kind. Sony Pictures is also home to Imageworks, the only major studio Academy Award®-winning in-house visual effects unit. Under Lynton, Sony Pictures has been an industry leader in the migration to digital entertainment, from production and distribution to the introduction of new formats. The studio championed the industry's UltraViolet digital entertainment format, helped re-introduce 3D to the entertainment industry and is deeply engaged in the rapidly expanding 4K marketplace. Prior to joining Sony Pictures, Lynton worked for Time Warner and served as CEO of AOL Europe, President of AOL International and President of Time Warner International. From 1996 to 2000, Lynton served as Chairman and CEO of Pearson plc's Penguin Group, where he oversaw the acquisition of Putnam, Inc. and extended the Penguin brand to music and the Internet. Lynton joined The Walt Disney Company in 1987 and started Disney Publishing, serving as its President. From 1992 to1996, he served as President of Disney's Hollywood Pictures. Lynton holds a Bachelor of Arts in history and literature from Harvard College and a Masters of Business Administration from Harvard Business School. Lynton is a member of the Council on Foreign Relations and serves on the boards of the American Film Institute, the Smithsonian Board of Regents, the Harvard Board of Overseers, the Los Angeles County Museum of Art, J. Paul Getty Trust, USC School of Cinematic Arts and the RAND Corporation. In addition, he sits on the board of directors of Snapchat and Ares Management, L.P. Lynton resides in Los Angeles with his wife, Elizabeth Jamie Alter Lynton, and their three daughters, Eloise Lynton, Maisie Lynton and Lucinda Lynton.

current job

25Madison
25Madison

count Of Investments

9

People

Founders
3
Tyler Mitchell
Tyler Mitchell

Tyler Mitchell

Tyler Mitchell is a producer, writer and entrepreneur who sits at the nexus of creativity, technology and the creation of content across all mediums. Currently, Mitchell is the CEO of Impact, a ground-breaking content accelerator and marketplace platform he co-founded with Imagine Entertainment’s Academy Award winning partners Brian Grazer and Ron Howard. Impact is democratizing access to the entertainment industry, accelerating the development of original content, and innovating the way studios, producers, directors, writers and crews connect. Previously, Mitchell was Executive Vice President of Motion Pictures at Imagine Entertainment, where he oversaw a slate of live action films and also launched Imagine's animation division in partnership with Animal Logic. Before joining Imagine Entertainment, Mitchell produced several films, including The Incredible Burt Wonderstone, starring Steve Carell and Jim Carrey; Lucky Number Slevin, starring Josh Hartnett, Bruce Willis, Lucy Liu and Ben Kingsley; and the critically acclaimed film Maudie, starring Ethan Hawke and Sally Hawkins. As an executive, Mitchell oversaw the development and production of many films, including The Rum Diary, starring Johnny Depp and The Butterfly Effect, starring Ashton Kutcher. Mitchell has also produced and written for television, including two primetime shows for NBC – Kidnapped and My Own Worst Enemy. In addition, he co-wrote the story and is producing The Heart of Rock & Roll, a new musical inspired by the songs of Huey Lewis & The News, which is heading to Broadway in 2021, after a record-breaking run at the historic Old Globe theater in San Diego.

current job

Imagine Impact
Imagine Impact

organization founded

1

Tyler Mitchell

Brian Grazer
Brian Grazer

Brian Grazer

Brian Grazer is an Academy Award, Golden Globe, Emmy, and Grammy Award-winning producer. His productions have been nominated for 43 Oscars® and 198 Emmys and he won the Best Picture Oscar for A Beautiful Mind. He is the #1 New York Times bestselling author of A Curious Mind: The Secret to a Bigger Life, and Face to Face: The Art of Human Connection released this past fall. Grazer has been recognized by numerous organizations, and was named one of the “100 Most Influential People in the World” by Time Magazine. In addition to A Beautiful Mind, Grazer also produced the films Apollo 13, American Gangster, 8 Mile, Liar Liar, and Parenthood and the television series Empire, 24, Arrested Development, and Friday Night Lights just to name a few. Currently, Grazer is producing several features including the film adaptation of the NY Times bestseller Hillbilly Elegy and tick, tick…BOOM! directed by Lin-Manuel Miranda. He also produced the critically-acclaimed documentary Rebuilding Paradise released in July 2020. In television, Grazer is currently executive producing Wu-Tang: An American Saga for Hulu, an Empire spin off and Filthy Rich for Fox, Genius: Aretha for NatGeo, Outliers for HBO Max, and Langdon for NBC. Grazer also co-founded Imagine Impact to discover, cultivate and empower creative storytellers around the world through a modern development system that helps them create their best work from inception to market. In under a year, Impact built a community of 23,000 writers across 80+ countries, developed 61 projects, and set up and/or sold 27 projects - creating a diverse portfolio of projects across genres, formats, and geographies that Impact has a stake in. Impact also launched a proprietary mobile/web platform to directly connect the people who get creative projects made - writers, producers, showrunners and buyers. Grazer and his longtime friend and business partner Ron Howard founded Imagine Entertainment in the early 80’s, embarking on what is now one of the longest running partnerships in Hollywood. They continue to run the company together as chairmen.

current job

Imagine Entertainment
Imagine Entertainment

organization founded

2

Brian Grazer

Ron Howard
Ron Howard

Ron Howard

Academy Award-winning filmmaker Ron Howard is one of this generation’s most popular directors. From the critically acclaimed Oscar-winning dramas A Beautiful Mind and Apollo 13 to the hit comedies Parenthood and Splash, he has created some of Hollywood’s most memorable films. Past films include the Grammy-winning Best Music Film The Beatles: Eight Days a Week, Pavarotti, Solo: A Star Wars Story, Rush, The Da Vinci Code, Frost/Nixon, Ransom, and Backdraft, just to name a few. Howard has also served as an executive producer on a number of award-winning television shows, such as the Emmy-winning HBO miniseries From the Earth to the Moon, the Emmy-winning series Arrested Development, and NatGeo’s award-winning anthology series Genius. Currently, Howard is working on the film adaptation of the NY Times best-selling memoir Hillbilly Elegy starring Glenn Close and Amy Adams; Thirteen Lives about the rescue of twelve boys and their soccer coach from a flooded cave in Thailand; and a documentary about renowned chef José Andrés and his World Central Kitchen. He also directed the 2020 documentary Rebuilding Paradise. Howard co-founded Imagine Impact to discover, cultivate and empower creative storytellers around the world through a modern development system that helps them create their best work from inception to market. In under a year, Impact built a community of 23,000 writers across 80+ countries, developed 61 projects, and set up and/or sold 27 projects - creating a diverse portfolio of projects across genres, formats, and geographies that Impact has a stake in. Impact also launched a proprietary mobile/web platform to directly connect the people who get creative projects made - writers, producers, showrunners and buyers. Howard and his longtime friend and business partner Brian Grazer founded Imagine Entertainment in 1986, which they continue to run together as chairmen.

current job

Imagine Impact
Imagine Impact

organization founded

2

Ron Howard

Employee Profiles
3
Ron Howard

Ron Howard

Founder

Tyler Mitchell

Tyler Mitchell

CEO

Brian Grazer

Brian Grazer

Founder

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