Deductr and Deductr PRO are mobile applications that simplify the process of tracking and recording business expenses, helping small business owners maximize their tax deductions. Deductr PRO offers additional features like BankLINK, which automatically tracks transactions and accounts by linking to users' bank or credit cards. The company was founded in 2009 and aims to provide a simple solution for businesses to track, monitor, and receive tax deductions without the need for complex bookkeeping or manual tax tracking systems.