Last deal

$8M

Amount

Series A

Stage

26.05.2022

Date

7

all rounds

$12.8M

Total amount

General

About Company
Bold Metrics is a SaaS solution for retailers that reduces product returns and informs better design practices.

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Also Known As

BMI, Fashion Metric

founded date

01.01.2014

Number of employees

Company Type

For Profit

Last funding type

Series A

IPO status

Private

Description

The San Francisco-based company uses A.I and machine learning technologies to accurately predict customer body measurements and relate them to garment specifications, allowing apparel brands to reduce returns, improve sustainability, and boost conversions. Bold Metrics' SaaS solutions offer a simple and scalable way for brands to connect customers to better-fitting clothing while generating actionable insights to supercharge the supply chain and reduce a brand's environmental footprint. The company's cutting-edge machine learning algorithms have helped trusted brands reduce fit-related returns by providing size recommendations that take into consideration a customer's body shape and fit preference. Ultimately, Bold Metrics aims to revolutionize the apparel industry by unlocking body-relative apparel design and creating a more customer-driven experience that leads to a significant reduction in returns and happier customers.
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