Based in Salt Lake City, Utah, Cinch is an online platform that helps local businesses launch smart loyalty programs for their customers. By using targeted marketing tactics, customers can sign up with just their mobile numbers to provide feedback and manage their rewards and points. Cinch's marketing enablement software creates personal relationships between businesses and people by closing the data gap, designing actionable outcomes, and fulfilling meaningful and specific customer communication. This enables businesses to run marketing automatically to new customers and win back old ones.