Groove provides a sales engagement tool that enables clients to build relationships with their customers by providing services such as sales integration, campaign automation, sales analytics, and customer satisfaction. The platform eliminates the need for customer relationship management data entry by giving managers real-time visibility into activity levels and performance. Groove empowers sales leaders to execute their strategy in a smart, adaptive way, driving greater efficiency and effectiveness across the customer lifecycle. The platform has been used by more than 75,000 users at large enterprises such as ADP, Google, Uber, iHeartMedia, and Capital One. Groove has ranked #1 in enterprise customer satisfaction on G2 for four consecutive years and has been named one of the Inc. 5000 fastest-growing privately held companies in the U.S. since 2020.