Wedgecommerce allows merchants to build their own online web stores, offering features such as an interactive storefront, inventory integration across all channels, payments processing, web analytics tools, and marketing tools. Founded in 2015 and based in Noida, India, Wedgecommerce provides a native B2C eCommerce platform on Salesforce, combining data warehousing and Customer Relationship Management. It aims to automate the entire eCommerce process, reduce human error, and establish better traditional sales objectives.