Wooplr provides a free and easy-to-use platform that takes care of everything from finding products and brands to technology, payments, refunds, delivery, and customer care. With over 50,000 products available, users can quickly set up their store and start selling to friends, family, and followers through social media. The company has received $5 million in Series-A funding from Helion Ventures and has strategic investments from industry leaders, including Co-founders of InMobi, Astarc Ventures, and ex-Puma India CEO Rajiv Mehta.