Founded in 2016 and based in Culver City, California, Thematic's collaborative platform empowers music artists and content creators to discover and exchange creative assets and services. The company's music licensing platform matches content creators with established and aspiring musicians, allowing artists to feature their music in online videos without worrying about copyright infringement. Through Thematic, creators can use trending music in their videos in exchange for artist promotion, creating a win-win situation for both parties.