The company offers specialized fiber optic broadband services to homes and businesses that previously only had access to copper-based fiber-to-the-cabinet technology. Their aim is to help 30,000 homes and businesses "GET REAL FIBRE" by the end of 2021, future-proofing their connection and enabling them to access the benefits of a full-fiber broadband network. County Broadband invests in building their own REAL FIBRE broadband services, with a community-centric approach that prioritizes connecting rural communities and market towns.