Nukkad offers a variety of content, including news, entertainment, politics, sports, and more, delivered in an informal and engaging format. The platform aims to provide essential information to users while also entertaining them. Nukkad hosts shows with fictional characters who speak in a relatable manner, and they also create informative posters, memes, and mashup videos. Since its establishment in 2014, Nukkad has become a leading digital content platform, and in 2016, it became the world's second-largest viral content company. Users can stay updated by downloading the Nukkad app, which also features exclusive coverage of the Pro-Kabaddi League.