The company's platform uses the psychological concept of social proof to create a sense of urgency and validation for customers, resulting in increased conversions and sales. By highlighting recent orders, product reviews, and other customer behaviors, ProveSource turns websites and mobile apps into bustling marketplaces, where customers feel more connected and engaged. The platform is easily integrated with native or hybrid applications, and provides a safe and straightforward environment for release management, beta testing, and personalization of new features. ProveSource's application configuration management platform helps organizations develop customer-centric live mobile experiences that drive digital sales and engagement.