Dafiti, founded in 2011 and headquartered in São Paulo, Brazil, is an online fashion retail store offering a wide range of branded garments, accessories, and beauty products. With over 1000 national and international brands and more than 100,000 products in its catalog, Dafiti aims to revolutionize the fashion ecosystem by providing the best shopping experience for customers and becoming the platform of choice for partners. Supported by the Rocket Internet group and partners like JP Morgan and the World Bank, Dafiti operates in four countries and has a diverse team of over 3,000 talents. Their value proposition is based on offering a curated portfolio, fashion inspiration, competitive prices, and convenient shopping, all while prioritizing a positive impact on people and the planet. In 2020, Dafiti's platforms had over 7.7 million active customers, generating an NMV of R$ 3.4 billion.