The company provides a platform for both consumers and creatives. Consumers can purchase cards from web or mobile apps, and have their message and signature printed inside the card in their own handwriting. Creatives can share their work and monetize their designs, with thortful paying an industry-leading royalty rate for each sale. The marketplace offers a vast choice of greeting cards with multiple designs, personalized message content, and next day delivery option, providing a quick and easy service for both customers and sellers.