The company offers an online platform for women to access advanced at-home testing, telehealth, evidence-based holistic treatments, and education, which allows them to identify the root cause of their symptoms. Members can connect with licensed medical professionals, including naturopathic doctors and nutritionists, who review their test results and health goals to provide personalized treatment plans. Feminade's mission is to educate and empower women by providing them with accurate hormone data to improve their body literacy and turn their hormones into their superpower.