With over 230 stores operating under different brand names in Australia and New Zealand, Greencross not only sells pet food and accessories but also provides various pet services, including grooming, dog washing, obedience training, and pet adoption. Additionally, Greencross owns and operates Australia's largest network of veterinary clinics, which includes general practices, specialty and emergency centers, pathology labs, and pet crematoria. The company's strategy is to further consolidate the fragmented markets in Australia and New Zealand by providing exceptional veterinary care, specialist advice, and high-quality medicine, services, and products to pets and their families.