Cerebry uses artificial intelligence technology to create a unique learning experience for each student. The AI tutor generates customized questions based on the student's level of understanding and provides hints and step-by-step solutions. It can also modify the difficulty of the questions and present explanatory videos when needed. The platform aims to make effective personalized tuition available to every student, regardless of their location or financial situation. The company was founded in 2017 and is based in Singapore, with a team of experts in education, data science, and software engineering working together to achieve their goal.