KnowledgeFirst is a digital platform that caters to the financial and transactional needs of college and graduate students. It provides a marketplace where students can access a range of education-related services, such as financial aid, student loans, and payment processing. The platform aims to simplify and streamline the process of managing educational expenses, making it easier for students to navigate the complexities of financing their education. By offering a centralized hub for these services, KnowledgeFirst aims to empower students to make informed financial decisions and optimize their educational experience.