Kria, formerly known as Broota Brasil, connects entrepreneurs, investors, and enthusiasts, providing a platform for direct equity investments in small companies in Latin America. It aims to democratize venture capital by enabling individuals to invest in startups regardless of their background or contacts. Through the platform, investors can access investment ideas, conduct due diligence on companies, and make online transactions. Kria's goal is to distribute the value generated by businesses to all those who contribute to their success, fostering a collective approach to entrepreneurship.