Betaout offers ContentCloud, a collaborative platform for managing content production from ideation to distribution and analytics. Additionally, the company provides a customer intelligence and marketing automation platform with an omnichannel marketing automation tool that includes email marketing, mobile push, onsite marketing, SMS marketing, in-app engagement, and ad retargeting. Betaout's platform enables businesses to grow, retain customers, and derive better ROI by doing marketing automation, creating a unified customer profile, and doing AI-powered multi-channel reach. Founded in 2014, Betaout serves over 160 e-commerce companies globally and is backed by prominent investors.