The platform is designed to help businesses auto-tag and categorize customer interactions, allowing them to find new patterns in their data. It uses intent customization, real-time self-supervised classification, and algorithm preprocessing to automate unstructured text workflows. By putting the power of AI in the hands of subject-matter experts, Lang.ai helps businesses scale in a smarter, faster way, allowing them to focus on the customer and transform CX from a cost center into a revenue driver.