Sonpreet Bhatia

Sonpreet Bhatia is Co-Founder and Chief Product and Technology Officer of MobileROI, the only situation- and context-aware mobile marketing automation platform that helps brands build stronger relationships, deepen loyalty and grow revenue on mobile. Bhatia has extensive experience in technology architecture, new media and in leading teams in developing large-scale, real-time systems. She began her career as a Scientist at IBM’s TJ Watson Center in Hawthorne, NY. At IBM, she worked with the CIO to define the first-ever standard integration interface within high frequency order processing. She moved on to Wall Street as a Vice President of Technology for Bank of America Merrill Lynch, where she helped build innovative technology for integration and risk solutions. Named to “The Silicon Alley 100: New York's Coolest Tech People In 2010” and “35 Up-And-Coming Entrepreneurs You Need To Meet” by Business Insider magazine, Bhatia has also written a technical book for IBM Redbooks, “WebSphere for z/OS V6 Connectivity Handbook” and participated in The Wall Street Journal’s 2013 startup documentary series. Bhatia received her Master’s Degree in Information Systems in 2001. She speaks five languages, has taught yoga, and is an aspiring Ayurvedic chef, which involves balanced cooking to promote wellbeing. She lives in New York City.