John Jacobs stands out in the market due to its focus on high-quality materials, expert craftsmanship, and premium design. They provide a wide range of international eyewear styles at affordable prices, with new designs introduced every fortnight. As a digitally native brand with an omnichannel strategy, they prioritize customer satisfaction. Currently, John Jacobs is available at over 1200 points of sale in India, as well as in Singapore, the UAE, and the US, with plans for rapid expansion. They offer a collection of handcrafted eyeglasses and sunglasses made from durable and skin-friendly materials such as Italian acetate, natural wood, titanium, and bullhorn. Additionally, they provide free shipping and a 14-day return option with every purchase. Overall, John Jacobs is an affordable-premium eyewear brand that caters to the needs of fashion-conscious consumers.