The B2B platform enables businesses to manage their customer conversations from a single dashboard, connecting with them across multiple channels including SMS, web chat, Facebook Messenger, and Google's Business Messages. Botsplash uses Machine Learning/NLP modules to automate responses, routing, and escalations, while taking a human-first approach to let real interactions inform when to use automation. The platform offers solutions for a range of industries and client sizes, allowing users to conduct effective inbound and outbound messaging campaigns using numerous integrations and features. Botsplash also offers a referral program for those interested in sharing their service.