Bonobo allows users to digitalize real products like coffee, beer, or sandwiches and send them as gifts or for social purposes. These digital products have real value and can be spent at places that accept Bonobo as payment. The platform also includes a social discovery feature that helps users find their friends or people nearby. This enables global virtual product currency transfer, allowing users to send gifts to others in different locations. Bonobo aims to facilitate small surprises and acts of generosity among friends and acquaintances. The company is based in Istanbul and was founded by Ali Baran.