Lightspan's award-winning team of digital marketing nerds is hyper-informed when guiding their clients' digital marketing, thanks to their unique experience tracking and analyzing mountains of data. They help their clients build trust and credibility, communicate brand identity, foster community, drive website traffic, and ultimately generate sales. They offer social selling services, including social media management, social monitoring/listening, trends monitoring, social outreach, and original and compelling content development. They also offer content and email marketing services, digital project management, and manage marketing automation systems and systems integration. Their strategic approach to digital marketing drives results that can be seen in both analytics and audience response.