Truuue is a property portal that partners with users throughout their journey of buying, renting, or selling a property. The company's goal is to make the process faster, easier, cost-effective, hassle-free, and transparent. Truuue believes in an outcome where everyone wins, including tenants, landlords, buyers, sellers, agents, and other advisors. The company uses technology and AI-based tools to build a platform and ecosystem of users and services. Truuue is a privately held company based in Singapore and is committed to making the property experience truuuly about 'U'.