The platform connects data sources from social media, the web, and internal data sources to identify rising brands, product trends, and relevant customer topics. It helps clients compare their products with other products and create a strategy accordingly. Eyva is another product offered by the company, which is the first Operating System for all stakeholders in the product lifecycle. It connects and matches millions of consumer, market, and product data points in real-time, providing clients with relevant customer topics, trends, and concerns, a holistic view of the market and competitive landscape, and insights into relevant product attributes. Eyva is revolutionizing end-to-end product optimization, helping retailers, brands, manufacturers, and suppliers make better decisions based on sufficient methodologies.