The company's software utilizes projectors and technology to turn walls, tabletops, and other surfaces into interactive communication platforms. Ubi's plug-and-play gesture control solution has gained recognition from Microsoft, which selected Ubi as one of the eleven startups for its first accelerator program. With the guidance and support from Microsoft, Ubi has refined its technology and received media attention from major outlets such as CNN, Bloomberg, and The Wall Street Journal. Ubi's innovative technology has been hailed as the future of digital displays and was showcased at the World Partner Conference in 2012. The company serves a wide range of customers, including enterprises, academic institutions, non-profits, and public organizations.