Guiabolso's app provides consolidated financial management, an in-app curated product marketplace, and instant payment capabilities for its 6M users, while also offering unique segmenting and scoring capabilities to product partners. The company's Open Banking solution for B2B clients goes beyond just bank account data aggregation to offer advanced analytics, a white-label marketplace, and personal financial management features. Founded by two friends from McKinsey, Guiabolso aims to use innovative technology to improve the lives of Brazilians and transform the financial system.