The company comprises multiple entities, including Impact Digital, a direct response company that delivers premium advertising traffic for advertisers through three unique technology platforms. These platforms include a mobile and web demand side platform (DSP) that provides real-time bidding optimization and access to over 60 billion page impressions globally, a global affiliate network dedicated to mobile, and a cross-platform mobile app discovery network. Additionally, Impact Digital Group recently acquired vouchercomparison.com, a leading coupon comparison site, to expand its capabilities in the rapidly growing coupon segment. The company also offers specialized focus in key vertical markets through ownership of portals such as UShigherlearning.com and Todaysdailyapp.com.