Stremor's technology, called Plexi NLP, is a foundation layer that interprets language to evaluate content context, value, authority, sentiment, meaning, and relationships. This enables the future of online media and supports the evolution of content platforms towards connected devices and systems. Stremor raised $8M in capital in 2012 and has a team of experienced professionals in digital marketing, finance, video analysis, and web standards. They are focused on integrating Plexi NLP into platforms for content creation, discovery, voice interfaces, consumption, and language analysis for big data, with a total mobile-first strategy.