The company's platform allows businesses to easily automate manual processes by connecting various apps and services without the need for coding. With a visual builder, users can create complex automations with unlimited consecutive actions, utilizing data returned by previous actions. Integromat also provides unique features such as built-in routers for dividing scenarios into multiple routes, dynamically created inputs and outputs, special modules for splitting and merging data, and the ability to work with files as binary data. Additionally, the platform supports scheduling webhooks, serialization and deserialization of JSON documents, transaction processing of data, and storing incomplete runs to ensure no data is lost. With support for over 110 services and integration with popular databases, Integromat offers extensive possibilities for automation.