Videopath allows users to connect web content to specific moments in videos, creating an interactive experience that empowers viewers and offers conversion opportunities for content marketers. Users can import videos from Vimeo, Wistia, or YouTube into the cloud-based project builder, add content to the timeline, and publish the interactive projects to their blog or website using the embed code. Performance marketers can track viewer behavior in the analytics dashboard or link tracking data to Google Analytics. Videopath solves the problem of video consumption being separate from other web content by linking the video directly with relevant web media in a timed and structured way, providing context and interactivity while keeping the audience focused on the content. Videomakers can easily create interactive videos for the web and mobile, making it accessible to anyone.