Thirdpresence's Contextual Buying Intent Data Platform helps agencies, DSPs, ad networks, SSPs, and publishers to host and deliver video ads to any ad placement on video-capable mobile devices by tracking all video playback events and collecting and reporting tracking data accordingly, charging a monthly subscription fee based on the amount of content that has been delivered to the customers, allowing publishers and advertisers to find new customers, increase engagement, and grow revenue through understanding the underlying meaning of content and the environment in which their ads are served, connecting with relevant audiences at scale and maximizing protection – all within a privacy-friendly environment.