Senovo is a venture capital firm based in Munich and Berlin that invests in early-stage B2B SaaS companies in Europe. Since 2013, they have been investing in a new generation of B2B software startups that enable the digitalization of medium and large enterprises, with a focus on process optimization, industry 4.0, and data-enabled solutions. Senovo joins the journey after a company has first revenues in a late Seed or Series A round. Their team of SaaS specialists seeks meaningful eye-level relationships and regularly publishes their learnings and thought leadership on their Medium page. The firm prefers to invest in the business to business and software as service sectors.