Monetizr
Company

Last deal

$4M

Amount

Venture - Series Unknown

Stage

09.08.2023

Date

3

all rounds

$10.6M

Total amount

Financing round

General

About Company
Monetizr is an in-game advertising platform for brands in gaming.

Related to

Ethereum Classic Labs

Ethereum Classic Labs

San Francisco firm supporting and developing applications for Ethereum Classic blockchain.

Sector

Software and Computer Services

Subsector

Software

Keywords

Blockchain, Financial Services, Incubators

Location

San Francisco, CA, USA

total rounds

1

count Of Investments

3

Industry

Sector :

Subsector :

Keywords :

Also Known As

Monetizr, TheMonetizr, The Monetizr

founded date

01.10.2016

Number of employees

Company Type

For Profit

Last funding type

Venture - Series Unknown

IPO status

Private

Description

The company offers a platform that integrates Tier 1 brand advertiser campaigns into top mobile games, enabling brands to engage with young consumers in mobile video games. Monetizr's product is integrated into the top iPhone and Android games, allowing brands to reach 78 Million US-based Gen Z & Millennial gamers and achieve 39% engagement rates, which is 20 times better than social media. Unlike intrusive mobile ads, Monetizr's platform leverages the interactive gaming medium, allowing consumers to opt-in and interact with brands inside the games they love. The platform utilizes a machine-learning algorithm to predict and suggest the right placements with high conversion rates, pick players based on player behavior data, and suggest super-personalized rewards for mobile, desktop, and console games. The platform works via API, enabling brands to drive retention and monetize their loyal audiences.
Contacts

Contact Email

Social url

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Financials

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3

Number of Funding Rounds

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Money Raised

Their latest funding was raised on 09.08.2023. Their latest investor Right Side Capital Management. Their latest round Venture - Series Unknown

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Co-Investors
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Number of lead investors

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Number of investors

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Convertible Note
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People

Founders
2
Martins Bratuskins
Martins Bratuskins

Martins Bratuskins

Martins Bratuskins is a co-founder at Monetizr, where he is responsible for global operations and customer success. He brings over seven years experience in building companies, customer and partner success, and e-commerce. Martins plays a leading role in Monetizr, helping to move the company to USA, on-boarding major game studio customers, recently graduating the world’s leading business accelerator Techstars, and spearheading efforts to enable game publishers to create new revenue streams.

current job

Monetizr
Monetizr

organization founded

1

Martins Bratuskins

Andris Merkulovs
Andris Merkulovs

Andris Merkulovs

CEO and Founder at Monetizr.io. A growth-minded entrepreneur who launched 9 mobile consumer and B2B startups at Arcana Global. Has one exit together with co-founder Martins. 10+ years in marketing and advertising managing high-profile accounts like Bridgestone, McDonald’s, Nissan, a.o. at one of the world-leading advertising agencies Omnicom Media Group. Has Ships Master degree and has traveled all around the globe on a boat. Married, has 3 kids. About Monetizr.io - blockchain game reward engine creating new revenue streams for game publishers. ★ Proud alumni of Techstars and UpTech accelerator ★ Winner of several international awards and named "#1 most innovative company in Atlanta and the state of Georgia" ★ Reaching over 17 million gamers with 300 million gamers in the pipeline ★ Working product driving revenue for 30+ game publishers ★ Technology has 3 pending patents ★ World class advisory team from companies like Zynga, Electronic Arts, and Activision ★ Award winning Team with 5 exits, 1 IPO and 20+ years gaming experience.

current job

Monetizr
Monetizr

organization founded

2

Andris Merkulovs

Employee Profiles
7
Martins Jansevskis

Martins Jansevskis

CTO

Gita Berce

Gita Berce

Customer Success Superhero

Martins Bratuskins

Martins Bratuskins

Founder & COO

Andris Merkulovs

Andris Merkulovs

CEO

Mary Catherine Petermann

Mary Catherine Petermann

Head, Marketing

Activity

Recent News
7
News Timeline

The graph reveals the ratio (%) of positive news articles in a chosen time range

month