Founded in 2006, Toptracer developed unique software that tracks the flight of a golf ball in a camera feed and adds graphics to make it visible on screen. This technology has gained interest from major broadcasting companies and is now featured in TV coverage of prestigious golf tournaments like The Open Championship and the Ryder Cup. Based in Dallas, Texas, Toptracer not only provides ball tracing technology but also offers shot data and graphics for golf broadcasting. Its innovative technology has revolutionized how we watch golf on TV, practice at the driving range, and even the business of golf itself.