Life Equals is a Kansas City-based health supplement startup that offers a range of premium health and nutrition products. The company's supplements are designed to promote preventative health using bio-available and whole food blends, and include multivitamins and other essential nutrients in shelf-stable tonic. Life Equals was founded in 2011 with a mission to help consumers live healthy and balanced lives by providing them with easy access to the daily intake of fruits and vegetables they need.